Jennifer Barbour is a professional copywriter, blogger and new media consultant, specializing in nonprofit and small business marketing communications. She is the chief engagement officer at Another Jennifer Writing Lab. She has managed all steps of the marketing communications process from concept to strategy, creation to execution, often with limited budgets. Jennifer has more than a decade of experience specifically in persuasive writing, marketing strategy and research, media relations and graphic design.
A regular blogger since 2007, Jennifer has covered a variety of topics that range from parenting to alcohol and drug addiction. Jennifer is active in social media, has written and designed several websites and publishes a monthly e-newsletter. However, she maintains it’s her formal training in copywriting and traditional media with an eye on marketing strategy that gives her a good foundation for creating effective communications plans that integrate both traditional and new media channels. Like most writers and bloggers, she’s pretty sure she can write on just about any topic, persuasive or not.
Jennifer graduated from Syracuse University in 1998 with a dual bachelors degree in Advertising and Psychology and is currently working on her Leadership of Non-Profit Organizations Graduate Certificate with Southern New Hampshire University. Jennifer is a member of the Maine Public Relations Council and Maine Marketing Association. She lives in Brunswick, Maine and overpowered by testosterone with her accountant husband, two energetic boys and two male Siberian Huskies.